Canva – Perfect Graphic Design Tool

Canva is a free graphic design web application that allows you to create invitations, business cards, flyers, lesson plans, banners, and more using professionally designed templates. You can upload your own photos from your computer or from Google Drive, and add them to Canva’s templates using a simple drag-and-drop interface. It’s like having a basic version of Photoshop that doesn’t require Graphic designing knowledge to use. It’s best for nongraphic designers.

Who is Canva best suited for?

Canva is a great tool for small business owners, online entrepreneurs, and marketers who don’t have the time and want to edit quickly.

To create sophisticated graphics, a tool such as Photoshop can is ideal. To use it, you’ll need to learn its hundreds of features, get familiar with the software, and it’s best to have a good background in design, too.

Also running the latest version of Photoshop you need a high-end computer.

So here Canva takes place, with Canva you can do all that with drag-and-drop feature. It’s also easier to use and free. Also an even-more-affordable paid version is available for $12.95 per month.

Free vs Pro vs Enterprise Pricing plan

The product is available in three plans: Free, Pro ($12.99/month per user or $119.99/year for up to 5 people), and Enterprise ($30 per user per month, minimum 25 people).

Free plan Features

250,000+ free templates
100+ design types (social media posts, presentations, letters, and more)
Hundreds of thousands of free photos and graphics
Invite members to your team
Collaborate and comment in real-time
5GB of cloud storage
Try Canva Pro for free for 30 days

Pro Plan Features

Everything Free, has plus:
100+ million premium and stock photos, videos, audio, and graphics
610,000+ premium and free templates with new designs daily
Access to Background Remover and Magic Resize
Create a library of your brand or campaign’s colors, logos, and fonts with up to 100 Brand Kits
Remove image backgrounds instantly with background remover
Resize designs infinitely with Magic Resize
Save designs as templates for your team to use
100GB of cloud storage
Schedule social media content to 8 platforms

Enterprise Plan Features

Everything Pro has plus:
Establish your brand’s visual identity with logos, colors and fonts across multiple Brand Kits
Control your team’s access to apps, graphics, logos, colors and fonts with brand controls
Built-in workflows to get approval on your designs
Set which elements your team can edit and stay on brand with template locking
Unlimited Storage
Log in with single-sign on (SSO) and have access to 24/7 Enterprise-level support.

How to Use Canva?

To get started on Canva, you will need to create an account by providing your email address, Google, Facebook or Apple credentials. You will then choose your account type between student, teacher, small business, large company, non-profit, or personal. Based on your choice of account type, templates will be recommended to you.

You can sign up for a free trial of Canva Pro, or you can start with the free version to get a sense of whether it’s the right graphic design tool for your needs.

Canva Sign Up

Designing with Canva

When you sign up for an account, Canva will suggest different post types to choose from. Based on the type of account you set up you’ll be able to see templates categorized by the following categories: social media posts, documents, presentations, marketing, events, ads, launch your business, build your online brand, etc.

Start by choosing a template for your post or searching for something more specific. Search by social network name to see a list of post types on each network.

Templates

Next, you can choose a template. Choose from hundreds of templates that are ready to go, with customizable photos, text, and other elements.

You can start your design by choosing from a variety of ready-made templates, searching for a template matching your needs, or working with a blank template.
Canva has a lot to choose from, so start with a specific search.if you want to create business card just search for it and you will see alot of templates to choose from.

Elements

Inside the Canva designer, the Elements tab gives you access to lines and shapes, graphics, photos, videos, audio, charts, photo frames, and photo grids.The search box on the Elements tab lets you search everything on Canva.

To begin with, Canva has a large library of elements to choose from. To find them, be specific in your search query. You may also want to search in the following tabs to see various elements separately:

Photos

The Photos tab lets you search for and choose from millions of professional stock photos for your templates.

You can replace the photos in our templates to create a new look. This can also make the template more suited to your industry.

You can find photos on other stock photography sites like pexel, pixabay and many more or simply upload your own photos.

When you choose an image, Canva’s photo editing features let you adjust the photo’s settings (brightness, contrast, saturation, etc.), crop, or animate it.

When you subscribe to Canva Pro, you get access to a number of premium features, including the Background Remover. This feature allows you to remove the background from any stock photo in library or any image you upload.

Text

The Text tab lets you add headings, normal text, and graphical text to your design.

When you click on text, you’ll see options to adjust the font, font size, color, format, spacing, and text effects (like shadows).

Canva Pro subscribers can choose from a large library of fonts on the Brand Kit or the Styles tab. Enterprise-level controls ensure that visual content remains on-brand, no matter how many people are working on it.

Audio

Create an animated image or video by adding audio to capture user’s attention in social news feeds.

If you want to use audio from another stock site or your own audio tracks, you can upload them in the Uploads tab or from the more option.

Video

Want to create your own videos? Choose from thousands of stock video clips. You’ll find videos that range upto 2 minutes

You can upload your own videos as well as videos from other stock sites in the Uploads tab.

Once you have chosen a video, you can use the editing features in Canva to trim the video, flip it, and adjust its transparency.

Backgrounds

On the Background tab, you’ll find free stock photos to serve as backgrounds on your designs. Change out the background on a template to give it a more personal touch.

Styles

The Styles tab lets you quickly change the look and feel of your template with just a click. And if you have a Canva Pro subscription, you can upload your brand’s custom colors and fonts to ensure designs stay on brand.

Logos

If you have a Canva Pro subscription, you’ll have a Logos tab. Here, you can upload variations of your brand logo to use throughout your designs.

With Canva, you can also create your own logos. Note that you cannot trademark a logo with stock content in it.

Publishing with Canva

With Canva, free users can download and share designs to multiple platforms including Instagram, Facebook, Twitter, LinkedIn, Pinterest, Slack and Tumblr.

Canva Pro subscribers can create multiple post formats from one design. For example, you can start by designing an Instagram post, and Canva’s Magic Resizer can resize it for other networks, Stories, Reels, and other formats.

Canva Pro subscribers can also use Canva’s Content Planner to post content on eight different accounts on Instagram, Facebook, Twitter, LinkedIn, Pinterest, Slack, and Tumblr.

Canva Team

Canva Pro allows you to work with your team on visual content. Designs can be created inside Canva, and then sent to your team members for approval. Everyone can make comments, edits, revisions, and keep track via the version history.

Canva Print

When it comes to printing your designs, Canva has you covered. With an extensive selection of printing options, they can turn your designs into anything from banners and wall art to mugs and t-shirts.

Canva Print is perfect for any business seeking to make a lasting impression. Create inspiring designs people will want to wear, keep, and share. Hand out custom business cards that leave a lasting impression on customers’ minds.

Canva Apps

The Canva app is available on the Apple App Store and Google Play. The Canva app has earned a 4.9 out of five star rating from over 946.3K Apple users and a 4.5 out of five star rating from over 6,996,708 Google users.

In addition to mobile apps, you can use Canva’s integration with other Internet services to add images and text from sources like Google Maps, Emojis, photos from Google Drive and Dropbox, YouTube videos, Flickr photos, Bitmojis, and other popular visual content elements.

Conclusion

In general, Canva is an excellent tool for those who need simple images for projects. If you are a graphic designer with experience, you will find Canva’s platform lacking in customization and advanced features – particularly vectors. But if you have little design experience, you will find Canva easier to use than advanced graphic design tools like Adobe Photoshop or Illustrator for most projects.